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About the company: Mary Kay Inc.
Mary Kay, Inc. was started by Mary Kay Ash in 1963. Currently it is based at Addison, Texas. The company retails cosmetic products on a multi-level marketing model. Distributors, who are also known as ‘beauty consultants’ directly sell the products to consumers. They could also encourage others to join and sell Mary Kay cosmetic products. Distributors get a portion of the sales made by their recruit; in this case, distributors gain more income. There are also incentives given to distributors who have outstanding performances.
Through the years, the company had evolved and started to distribute outside the United States. To address their consumers they had opened two other plants at China and Switzerland.
Mary Kay, Inc. is proud to say that their income has steadily increased. In fact, in 2011, the company ranked sixth as the largest direct selling company worldwide.
Mary Kay Cosmetic Products
Products for him
Products for men include fragrances, skin protection, shaving products, and soap.
There are five variants of male fragrances available: Domain, MK High Intensity, Tribute, True Original, and Velocity. Each of these fragrances reflects a certain personality and aura.
A specially formulated eye cream and facial hydrator sunscreen was made for men. These two products are exclusively available under Mary Kay. The eye cream was designed to hydrate the area around the eyes. It also helps prevent wrinkles and fine lines along these areas. On the other hand, the facial hydrator sunscreen is designed to protect the skin against the harmful rays of the sun.
There are two different shaving products: shave foam and cooling after shave gel. The shave foam is used to make shaving easier. While the shave gel is used to provide a fresh after shave feel. It also moisturizes the skin and prevents dryness.
The face bar is used to clean, soften and moisturize the skin. It helps prevent aging.
Products for her
Products for women include make up, skin care, skin protection, and fragrances.
There are make up products for the eye area. To name a few products available for the eyes: mascara, eyeliner, eye shadow, eye creams, and brow care products. There are a total of 96 products for the eyes alone. These products vary in shade and finishing.
There are also a lot of different cosmetic products for the face such as concealers, primers, foundations, and facial powders. There are approximately 130 different facial make up that one could select. These vary in shades, finishing, and use. Because of the wide range of products, it could be used on any skin tone.
There are also 76 beauty products for the lips such as lip care, lip balm, lip gloss, lip liner and lipstick.
Just the make up line, there are hundreds of different skin care beauty products that you could select from. These products can address different concerns like age-fighting, blemishes, and acne. There are also products available for sensitive skin. Examples of their products are exfoliator, serum, cleansers, moisturizers, toner, and masks.
Aside from bringing beauty to the skin, it also helps protect the skin against harmful ultraviolet rays. There are sunscreens with varying amounts of SPF, lip balm with SPF, and foundations with SPF.
There are eleven variants of female fragrances available: Beauty That Counts, Belara Midnight, Belara, Bella Bellara, Journey, Exotic Passionfruit, Forever Orchid, Simply Cotton, Warm Amber, Thinking of You, and Velocity. These fragrances are either eau de parfum or eau de toilette. These fragrances vary in scent such as floral and fruit. It suits any personality, mood and occasion.